Everyday, you wake up with a choice.
“Do I choose to operate from fear or do I choose to operate from abundance?”
On one side, you can chose fear. Fear limits your ability to build, invest, and grow your business. It inhibits your creativity and keeps you from collaborating with others.
On the other side, you can chose abundance. Abundance opens up your mind to possibilities, new opportunities, and joint ventures. Abundance inspires new ideas and gives you the strength to bounce back from challenges.
Abundance is certainly the optimal choice but it’s not always easy while there is global economic turmoil, wars, an energy crisis, environmental challenges, and political unrest.
But for this very reason, it’s now more important than ever to keep yourself above the fear and operate from a place of abundance.
The Law of Abundance
I had the great fortune of working with a sales coach many years ago named Lorna Hines. She is brilliant and one of the best I’ve ever encountered.
One of her core philosophies is her belief that a successful sales professionals start with a mindset of abundance. Before every training session we would go through her definition of the Law of Abundance and discuss the value of this mindset. I don’t remember her version of the law but I’ve since created my own for my clients.
The givegive law of abundance:
“The world is an endless supply of opportunity for all of us to build, grow, and prosper. Our ability to receive endless abundance is based on our ability to believe that abundance is the way of the world.”
I would encourage you to either use this definition or create your own and review it often. It’s a great reminder that there’s always another deal, there’s always another opportunity, that money flows, and your business can always grow no matter the conditions of the rest of the world.
5 Reasons Abundance is Important to Your Success
1) Abundance ignites a more positive attitude
A positive mood gives you the mental and emotional capacity to delight your clients and increase the value they receive from your relationship. When we’re in a negative mood and focused on ourselves, it’s very hard to give to others.
2) Abundance gives you permission to say no when the client isn’t a good fit
If you believe in abundance you believe that you can always go get another client. This means that you have permission to fire pain-in-the-ass clients and say no to leads that are not the right fit. With less crappy clients, your energy and time open up to find and work with better clients that appreciate and respect what you do. And don’t forget, great clients will also refer you to more great clients.
3) Abundance opens up partnership opportunities and collaboration with associates
When we operate from fear, we are more focused on holding our cards than investing in opportunities that create mutually beneficial value. Neuroeconomist Paul Zak discovered that the most trusting countries also had the greatest overall economic distribution. At a micro level, this principle also holds true. The more you’re willing to work with others, the likelihood for greater returns for all increases. When you operate from abundance, you have the flexibility to explore these collaborative possibilities.
4) Abundance gives you the mental and emotional ability to build a business by referral
As opposed to many other marketing and sales techniques that are tangible cause and effect strategies, this law gives you the ability to create a cause, allow actions to happen without you seeing them, and then reaping the rewards in the effects.
For example, cold calling is very tangible and you see the results in the real time no matter positive or negative. Referral business requires that you give lots of value and use the right language, allow your clients to go out in the world and talk to their friends without you seeing this happen, and then eventually receiving a referral. There’s this giant blank area that we can’t see or measure. It’s just like dieting, you don’t see the results instantly. You wake up one day and look in the mirror and realize how far you’ve come.
5) Abundance empowers you to be more resilience
Just because you lose something doesn’t mean the next opportunity isn’t right around the corner. When you believe that there is an abundance of new clients, partnerships, and growth opportunities, you will bounce back faster from failures. We all hear “no” but the most successful people bounce back from no the fastest. Abundance gives you the resources to bounce back.